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Digital Marketing Blog

My Favorite Digital Marketing Podcasts

My Favorite Digital Marketing Podcasts

Podcasts are a great resource for all of your favorite topics. Digital marketers can gain valuable insight from industry leaders on a daily basis. These are 5 of my favorite podcasts for digital marketing.

6 Digital Marketing Skills to Master in 2020

6 Digital Marketing Skills to Master in 2020

In 2015 I wrote about some necessary skills for marketing. Three of those skills appear on this list as well. Some things in digital marketing don’t change over time, they just evolve. To keep up with the industry, here are 6 skills that I think you should master. CRM...

How I Ended Up in Digital Marketing

How I Ended Up in Digital Marketing

It happened by accident. Nearly a decade after graduating with a food marketing degree, I am now a digital marketing professional. I always had an interest in all things tech, which has greatly helped me as I’ve settled into this profession.  It was May 2011:...

Necessary Skills for Marketing

Technology has changed a lot of things in our lives. It's made our personal lives easier and our business lives more organized. With all that change comes a new set of skills to learn. Marketers today need to know how to perform across a variety of mediums. From print...

Tips for Email Marketing

Tips for Email Marketing

I know I'm not the only one who has a separate email address for every nonsense form I sign up for in the course of a day. The average consumer has 3.9 personal email addresses BlueHornet, 2014. After all, who could deal with all those newsletters and offers clogging...

Online Education Courses

Online Education Courses

"Never Stop Learning" is one of the greatest pieces of advice I have ever heard. It's really just a variation on the old adage "Adapt or die." In today's fast paced world, things are changing constantly and it can be hard to keep up.  Combine that with the fact that a...

6 Internet Marketing Tools For Productivity

6 Internet Marketing Tools For Productivity

Evernote Evernote get's top honors here because I use it for just about everything. It is great for organizing bookmarks, snapping articles, and writing to-do lists. Another great feature is sharing. Evernote allows you to share your notes with someone, allowing for...

Video Marketing Strategy

Video Marketing Strategy

At this point social media is becoming an integral part of our personal and professional lives. It is hard to keep up with the new networks and tools seemingly appearing every day. Social Media has come so far since the early days of simply gaining followers and...

Foursquare Splits into Two Apps

Over the weekend I attended Luke Bryan: That’s My Kinda Night Tour at Lincoln Financial Field. Upon entering the gates, I did something I normally wouldn’t do. I left my phone in my pocket. Why? Because I no longer had the means to share where I was because foursquare...